Advice to Bloggers

As a blogger, I have received many communications from other bloggers. Most of the time, they are clever or informative, or both. I like to learn new things and to be entertained. What I do not like are poorly-written blogs.

Blogs reveal a lot about the author. When they contains errors in spelling and grammar, they present a negative image.

There are other ways that make a blog unattractive or difficult to read. An example is the use of all capital letters. I have seen several of these.

IT IT VERY EASY TO TYPE TEXT IN ALL CAPITAL LETTERS. ALL YOU HAVE TO DO IS PRESS THE CAPS LOCK KEY. WHEN TEXT IS TYPED IN THAT WAY, IT IS HARD TO READ BECAUSE ALL OF THE CHARACTERS ARE THE SAME HEIGHT AND HAVE THE SAME BASELINE (NO ASCENDERS OR DESCENDERS). THE FOLLOWING EXAMPLE DEMONSTRATES HOW MUCH EASIER IT IS READ TEXT IN UPPER AND LOWER CASE TEXT EVEN IF A RECTANGLE THE SIZE OF EACH LETTER IS SUBSTITUTED FOR THE LETTER ITSELF.
The illustration below is reproduced from “A PC is Not a Typewriter” (Peachpit Press ©1992) by Robin Williams. Can you read the words in these well-known sayings?

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About stanleygraphics

I am a veteran graphic designer who started at the time when cut and paste meant an X-acto knife and rubber cement. I use my experience to educate others. I have an intolerance for ignorance and stupidity.
This entry was posted in ignorant, language, typography and tagged , , , . Bookmark the permalink.

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